Our Beliefs


We say no to using SLS, harsh soaps that irritate the skin and dry out fur, toxic preservatives, parabens, and grains, because just like humans, some dogs have grain allergies.

We only use top quality ingredients because why use something on your dog that you would not use on your self?

We use recycled plastic HDPE bottles because they are easy to re-recycle!

All of our products are hypoallergenic. 



All of our products are made in the USA.

We donate 5% of all proceeds to various shelters and charities to provide underprivileged dogs the grooming care they deserve!

We believe everything that can be organic should be, that is why we are working with our experts to create as many products as possible!

We are cruelty free!

Our Ingredients

We spend lots of time finding the best ingredients for each product.
We use as many certified organic and natural ingredients as we can in each bottle.
We only use purified water because it is free of chlorine and bacteria
that normal water contains. 

Our Story

Samantha Kent founded Kibble Pet in 2016 to make salon-quality, natural canine haircare products at a reasonable price point. She felt that there was an absence of products made from top quality ingredients that perform for dogs. 

Kibble Pet was initially created for Samantha’s two golden doodles who loved to go swimming but always came back with the “wet dog” smell and matted fur. The first two products, the Miracle Dematter, was designed to dissolve tough tangles without having to cut them, and the Brush-in Shine Waterless Shampoo, designed for quick use between grooming sessions, leaving a fresh-smelling furry friend. 

Samantha’s years of experience working in the “human” haircare manufacturing industry enabled her to identify core ingredients with expert chemists that would work with her canine friends. Kibble Pet will continue to innovate within the pet care segment to provide products that perform at a salon-level in the absence of harsh toxic ingredients.  

Kibble Pet believes dogs equally deserve the opportunity to look and smell great and that a healthy coat is a fundamental necessity not a splurge for special occasions. 

Kibble Pet never forgoes quality for convenience, because true love means keeping your best friend comfortable and happy everyday, in and out of the pool. 

Our Charity Partners



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